Category
Brand Identity
World Tour Merch
Duration
3 Months
This Beautiful Blur project presents a cohesive set of merchandise designs that reflect the tour's visual identity. Each element aligns with the album cover's style, maintaining consistency across all pieces and enhancing the concert experience through intentional and functional design.
Designs for concert tickets, VIP passes, and admission wristbands were developed as a unified set. This project highlights a seamless integration of the tour's visual identity with the original album cover, balancing practical usability with a refined aesthetic.
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